The term refers to items or documents specifically designed for physical reproduction through printing. Examples encompass a wide range, including marketing materials, educational resources, and personal keepsakes intended for tangible distribution or archival purposes. This characteristic differentiates them from digital-only assets.
The capacity to generate such materials offers several advantages, including enhanced brand visibility, improved accessibility for individuals without consistent digital access, and the creation of lasting physical reminders of information or events. Historically, the development of cost-effective reproduction techniques has significantly broadened the use and impact of these items across various sectors.
Understanding the principles behind effective design and layout for optimized output is essential for maximizing the utility and appeal of these deliverables. Subsequent discussions will delve into specific strategies for achieving high-quality, visually engaging end products.